Are Chatbots Right for Your eCommerce Site?

Odds are you’ve already interacted with a chatbot without realizing you’ve done so. If you have an iPhone, Siri is essentially a voice-activated chatbot. Another example is Amazon’s Alexa. According to Amazon, Alexa provides capabilities that enable customers to interact with devices in a more intuitive way using voice. One of the capabilities of Alexa […]

Simple Ways To Boost Traffic To Your e-Commerce Site in 2017

Regardless of the type of e-Commerce site you operate, be it a full-blown site with thousands or products, or a small craft shop where you sell handmade items online, it’s important that you have a steady flow of traffic. The more traffic, the more sales you’re likely to get. That seems easy enough, right? That […]

Responsive web design – three mistakes to avoid

There is no doubt about it, if you have a web presence; you need to make sure it’s accessible from as many different devices as possible. If you do not do this you stand to lose out on a significant potential audience. If you speak to a specialist in ecommerce website design, they will tell […]

Guest Posting Your Way to Blog Success

When you first start your blog, finding ways to bring in consistent traffic can be a major challenge. One way that many newbie bloggers have made this transition easier is by guest posting. So, what is guest posting? Well, essentially, it means that you offer to write a blog post for another website. The post […]

Social Media Marketing Tips for Food Companies

Just about every business today can benefit from having a strong presence on the Internet, and on social media, in particular. But food companies should follow specific tips and tactics to achieve the best results. If you run a food startup, check out the social media marketing tips below so that you can make the […]

5 Secrets to Building a Brilliant Business Instagram

Despite what some people would have you believe, Instagram is not just for selfies and stalking. The social network now has over 500 million active users every month. This stunning fact means that businesses that want to connect with the public need to be part of the action. Because Instagram is still a relatively new […]

Common Influencer Marketing Mistakes and How to Avoid Them

Influencer marketing may not be as old as SEO or SEM, but it is still a very effective internet marketing instrument to use. Whether you’re trying to promote your social media pages or you want to reach the right target market and increase sales, influencer marketing is a good way to do it. Royalty free […]

Choosing the Right SEO Objectives for Your Business

SEO is an internet marketing instrument that can be used to achieve many things. You can use it to promote a site or a blog, attract potential customers and even manage your (or your brand’s) reputation online. For businesses, SEO is an invaluable tool that allows them to attract a lot of leads at a […]

Three Important On-Page SEO Factors You Can’t Ignore

Many website owners think of Search Engine Optimization (SEO) as something that’s done behind the scenes; building links and driving traffic to your website in order to gain favor and credibility with Google. However, although what you do off your page is extremely important and definitely shouldn’t be ignored, one of the biggest mistakes that […]

SEO Tips for Single Page Websites

One-page websites are not well thought of in the world of SEO, but there is a place for them. Done well, a one-page website works as an online brochure. Instead of handing out business cards, you can simply point your customers in the direction of your business’s website and let them check out the essential […]

How to Set up a Free Website in 5 Steps

Most of us already have some sort of space on the web that we call our own, whether that be a social media profile or a personal blog. But what if you want to make the leap into running your own website without having to make any investments upfront. Well, you’ll be relieved to find […]